Google Local - Initial How To's

Most Internet and search engine users have noticed the "local/map" listings on Google and Yahoo results, but now the interest is focused on how to secure them for their own website.

It is important to mention that the strategies use to get high listings on the traditional organic results, may not be effective at securing top local/map listings.

The first and most important set is to be sure your business and all of your information is properly submitted and indexed through the Google Local Business Center (LBC).

There is no cost to get a listing and it also allows you to make updates for free. The main thing, this is one of the most important tools Google utilizes to index and rank local businesses based on certain keyword phrases. What most online marketers don't realize is that most businesses are either not aware of this, or have not invested the time or energy to do it, so they remain unlisted.

There are additional strategies than can help improve your local/map listings, but I will need to address them in a subsequent entry.

Come back again for more . . .